Google Trusted Photographer
Business Photos- powered by Google Street View
Customization of these virtual tours offers a significant number of features and variations for the unique presentation of your business. Here is one form of customized tour, with "hot spot" links with the tour to jump to a particular location in the business, or a particular section of your website. Let me know if you would like to discuss your options. Click the link below for an example of a customized tour:
Customized, Interactive Google Street View Virtual Tours
Google offers the ability to have a Street View style virtual tour done of your business, inside and out. It is attached to your company's Google Business listing, your most visible asset in Google searches. From Google: "When searching for businesses, consumers use mapping products 44% of the time. On average, 41% of these place searches result in an on-site visit. Listings with photos and a virtual tour are twice as likely to generate interest."
These virtual tours are created by taking a series of photos for each position in the tour using a high end DSLR camera with a fisheye lens. It is mounted on a tripod with a special rotator attachment which enables me to shoot all the way around for each spot. The images are shot in multi-frame HDR bracketed sets, allowing the resulting final merged image to appear as if I used special lighting, revealing a beautifully exposed result every time.
The Google tours are presented in searches and on Maps with a carousel along the bottom of other unrelated photos and 360s from local Street View, and any other photos uploaded by users that are geo-tagged for the area. When you are presenting these tours for your potential clients on your website, this additional imagery can be distracting, and even lead them to local competing businesses. In addition, the navigation arrows that allow you to click to different areas in the tour are only visible when your cursor is near them. For people unfamiliar with these tours, they often don't know you can explore the business. I carry the process further than the basic Google version by running the tour through additional software to strip out the carousel and other features, cleaning it up for use on your site and other social media. My links have the navigation arrows fixed and always visible, and the image auto-rotates as long as the cursor is not within the image. If you click the two images below, they will open windows showing the same virtual tour, first Google's way on the left, and my way on the right.
Additional examples of my Google Street View Virtual Tours